about business / Apple / Avram's Past / Books I recommend / Business Managment

34 years of not Becoming Steve Jobs

Here I go again, writing about Steve Jobs.  For the last 34 years, Steve Jobs played a role in my life, although not one of which  he was particularly aware. This post is not really a review of the book “Becoming Steve Jobs”. Rather it is a discussion of my interaction/reaction with Jobs either directly … Continue reading

Apple

The Apple Watch

It is now several weeks since Apple announced the Apple Watch (formerly known as the iWatch). Normally, I have strong opinions on tech products as soon as they are announced or at least a few days later when I can read reviews of those that got hands on access to the products. This time is clearly an exception. I still don’t know what I think about the Apple Watch over all. Continue reading

about business / The Post PC Period

It’s not big brother that should worry you, it’s little brother, the spy in your pocket.

In 1949, George Orwell wrote a book called 1984. I probably read it when I was about ten years old, in 1955. Then, 1984 seemed like a long time in the future. So it was interesting that Apple used this concept for it’s famous 1984 Macintosh SuperBowl ad. The concept of 1984 was that a totalitarian government was spying on all its citizens. It was busy developing “double talk” and had journalists whose job it was to rewrite history. Big Brother was not just a TV show. It was a term for the leading political boss (think Putin). If you have not read it you should, especially these days. So I find it ironic, to use the term “Big Brother” when talking about Apple Computer. Continue reading